KEDGE Global MBA courses
A 100% English programme, 520 hours of participative MBA courses (fast track 1 year possible), workshops, plus coaching and conferences. 2 phases: Foundation & Customization.
In the customised phase, you choose 3 seminars of which one seminar abroad is mandatory. International seminars will help you lead your Capstone Project and keep you open-minded.
Seminars proposed in France
Sports & Entertainment Business Management
Get prepared to Senior Positions linked to Sport & Entertainment industries, with an international dimension! This seminar aims at Major companies and international sports organizations; Sports people and athletes wishing to reorient their careers; Heads of partnership/sponsorship; Business developers ; Events management; Guests services; Public relations and communications; Marketing /merchandising; Promotion for sports brands consultants, Hospitality; Project directors; Skilled professions such as “Fan relationship manager” or “Sponsorship activation manager”…
Address and master sports business dynamics, sports branding and marketing, sports communications and celebrity endorsement, as well as headhunting challenges.
Courses are taught by Professors Jean-Philippe Danglade, Lionel Maltese, Franck Pons and experimented industry professionals, and on-site live cases will be proposed (PSG Fan zones, Roland Garros, face to face with headhunters).
Please note that this seminar can be followed on a stand-alone basis (i.e. outside from the part-time MBA), and grants you with a certificate in this case.
Entrepreuneurship (Paris/ Marseille)
Develop your project to transform ideas into a solid intra- or entrepreneurship venture.
Aligning global & supply chain strategy
Identify how competitive advantage can be derived from improving transport operations within the supply chain.
Kedge Global MBA - Driving Ecosystemic Innovation Specialisation Seminar
Acquire strategic understanding and tools about managing in ecosystems and networks. Learn how to re-design organisations and use creativity to make them more innovative.
Branding strategy for business development
Gain a holistic understanding of business based on the assumption that branding serves a fundamental strategic function. Acquire innovative marketing tools and core branding strategy concepts, immediately transferable to your projects.
A wine & Spirit Perpective - Luxurization (Bordeaux)
Wine & spirit companies’ executives need to find solutions, innovate, and review their practices to face changing industry environments. Anticipate what consumers will expect tomorrow and find new ways to satisfy them.
Seminar explores Business opportunities generated by big data, artificial intelligence, blockchain, internet of things are ahead of us, with billions of revenue generation. This specialisation seminar will cover these two key questions. What is this digital transformation all about? How do we implement the digital transformation to create new businesses but also, within traditional companies?
These questions will be discussed from three different but connected directions:
- From a customer-centric and marketing overview to understand the impact on the value chain and new business models.
- From a challenging perspective with new ways of bringing in digital innovation (design thinking) and the risks associated to cybersecurity and hacking.
- From an innovation perspective with the study of new technologies (big data, blockchain)
This seminar is aimed at executives and managers interested in understanding the importance of digital transformation and how it will shape the growth strategy of a company, and people working in BtoC or BtoB environments where implementing digital practices and mindset is an issue.
Innovation increasingly happens within decentralised ecosystems that span corporations, individuals and communities interacting over evolving technological platforms. Therefore, the logic of business is changing: firm-centered innovation is giving way to ecosystem-centered innovation. In ecosystems, creativity and innovation thrive at the interfaces between different organisational functions, specialisms and ways of thinking. Hence, managing innovation today is more complex than managing R&D and scanning the environment to find promising ideas for future products/services.
The future key challenge for managers is to learn how best capture distributed resources in dynamic ecosystems. As no organisation controls its ecosystems, managing innovation in the future requires new approaches, tools and sensitivity. This seminar is one of the first to focus on this newly arising dimension of business.
This seminar aims at managers, consultants and curious minds interested in understanding the relationship between innovation, ecosystems and creativity. In particular, individuals working in highly innovative and turbulent environments subject to frequent disruptions will find that the major will provide them with cognitive frames and tools preparing them to become effective managers in such environments. It addresses the demand of managers who want to harness the complexity of their organisation and their ecosystem to accelerate and improve innovation.
Other seminars proposed
Choose minimum one international seminar.
The Global Executive MBA has targeted major Business Schools and Institutions to provide participants the opportunity to meet MBA students and professors from the best academic environments and exchange over chosen business topics.
- Brand Strategy
- Multinational Finance
- Supply Chain
- Digital China
- Wine & Spirit strategy
- Marketing that matters
- Hidden Champions
- Finance for Growth
- Small vs Large Businesses Strategies (Sonoma)
- Doing Business in North America (Rollins)
- Design Thinking (Portland)
Global EMBA Programme (hard skills)
You will acquire the core business skills that are crucial in carving out a successful international business career (strategy, finance, management, leadership, marketing…).
12 core modules
1 Capstone Project (Strategic Business Project)
Personal Development (soft skills)
You will work on your career and personal development skills, leading a personal and/or a business project.
- 7 workshops
1 development Programme
1 Career Center
In the foundation phase, you will acquire the core business skills that are crucial in carving out a successful international business career (strategy, finance, management, leadership, marketing…). You will also work on your career development, leading a personal project and a business project.
12 core modules (3 days: Th-Fr-Sa):
- Business Acumen & Communications
- Business Model Design
- Corporate Strategy
- Strategic Innovation
Financial & Managerial Accounting
- From Geopolitics to Geostrategy
- Managing disruptive business trends
Leadership & Managerial skills
- Leadership across Cultures
- Managing Change in Organisations
Marketing & Customer Orientation
- Business to Business Digital Transformation
- Marketing Management
- Lead Oneself
- Managing (teams) under Pressure
- Speak in Public
- Data Visualization for C-level
- Mastering Finance for C-level
- Industry 4.0
- Capstone Project Insights
Collective and individual support to achieve your personal aims and reach your full leadership potential. While completing coursework and projects, the Global EMBA Development Programme prepares and coaches you towards the development of your leadership capacities, and help you to implement a personal and professional project throughout your EMBA.
Your Personal Coach: up to 18 hours of individual confidential coaching sessions with executive coaches provide permanent support and accompaniment, enable you to create the conditions to succeed in your part-time MBA and ensures that the programme serves the development of your career objectives.
The Capstone Project (Strategic Business Project) is at the center of the KEDGE Global MBA programme and draws the overvall course material delivered throughout the EMBA, including all Core Courses, as well as the Leadership and Personal Development modules, Seminars, Workshops.